Placeholder copy for Side House — replace with the brand’s full story. Describe the hotel-grade service layer wrapped around a private vacation home.
Second paragraph placeholder. Talk about the homes, the chef partners, the in-home staff and how the operating model differs from a classic rental.
Third paragraph placeholder. Walk through a typical stay — arrival, signature touches, the rituals that make it feel like a hotel without being one.
Fourth paragraph placeholder. Close on the ambition: redefining what a vacation home stay can feel like.